Inditex launches detergent designed to reduce microfibre release

According to the company, the innovative solution was developed by Inditex together with BASF Home Care and I&I Solutions in Spain and Germany. The detergent reduces microfibre release by up to 80%, depending on fabric type and washing conditions, as shown by test results from different independent research institutions.Results have shown that the detergent is “particularly suitable” for washing at low temperatures, thus helping to reduce customers’ energy consumption by lowering the washing temperature from 40°C to 20°C. The product is made up of 73% natural ingredients and is suitable for washing clothes by machine, as well as by hand.

In order to enhance the solution’s positive impact, the formula can also be adjusted to allow other detergent manufacturers to make wider use of the technology.”Innovation and collaboration are key to facing the challenges of the textile industry. That is why at Inditex we strive to be more creative and efficient by driving innovative new technologies,” said Inditex’s chief sustainability officer, Javier Losada. “This project with BASF is a good example of this approach as it shows the effectiveness of cross-industry collaboration and goes one step further as the solution can be adjusted to extend the use of this technology in the industry,” he added.Sören Hildebrandt, senior vice president of Home Care, I&I and Industrial Formulators at BASF, said that “with the jointly developed laundry detergent, we are supporting the textile industry on its sustainability path and allowing consumers to improve their own environmental footprint.”The Care Chemicals division of the BASF Group is a global supplier to the cosmetics, detergents and cleaners industry. With more than 110,000 employees, the conglomerate boasts a broad portfolio: chemicals, materials, surface technologies, nutrition and care, as well as agricultural solutions. The turnover of the company, which is listed on the Frankfurt Stock Exchange, amounted to 59 billion euros in 2020.The Inditex group, for its part, is currently implementing several sustainable initiatives as it is committed to achieving climate neutrality by 2040. The homeware and decor retailer Zara Home is one of the seven brands with which the company chaired by Marta Ortega operates internationally. Today, the brand is present in 60 different markets with more than 500 stores worldwide.In the first half of the current financial year, the Spanish group increased its profit by 41% to 1.79 billion euros. In addition, turnover grew by 25% at constant exchange rates to 14.8 billion euros.

Related Posts

Boardriders plans to transfer Billabong’s European headquarters to Saint-Jean-de-Luz, France

Dave Tanner, CEO of Boardriders Inc. since last year, first built up a new management team. Now it is the turn of the two groups’ European headquarters…

Bangladesh exports up 9% in May on garment sales

From July to May, the first 11 months of the 2017-18 financial year, total exports rose 6.7 percent to $33.7 billion from a year earlier, said the…

Global retailers remain in crisis mode

Since the start of 2020, the STOXX Europe 600 Retail EUR Price Index has lost more than a fifth of its value. The equivalent index for European…

Inditex, PVH, Euratex among members of new circular fashion consortium Cisutac

Cisutac members will start working on technological, industry-specific and socio-economic issues relating to sustainable fashion, concentrating on three areas: repairing, disassembling products and sorting used items to…

Indian e-retail market may see 250% growth in 3 years- Crisil report

The online shopping segment has trebled over the past three fiscals due to rising Internet penetration, awareness of online shopping as well as alluring deals and discounts.”After…

Hind’s Holding Industriale acquires embroidery specialist Rilievi

The deal, of which the amount was not disclosed, was finalized via its subsidiary Holding Moda which now holds the majority stake of the Bologna-based company, renowned…